{"product_id":"superpromoter-9780230285095","title":"Superpromoter","description":"\u003cp\u003eWith their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand. \u003cbr\u003e \u003cbr\u003e \u003cbr\u003e \u003cbr\u003eWith their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.\u003c\/p\u003e\u003ch3\u003eBoekgegevens\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuteur:\u003c\/strong\u003e R. Vogelaar; R. Vogelaar\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUitgever:\u003c\/strong\u003e Palgrave Macmillan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBindwijze:\u003c\/strong\u003e Hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAantal pagina's:\u003c\/strong\u003e 222\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTaal:\u003c\/strong\u003e Engels\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditie:\u003c\/strong\u003e Nieuw\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN\/EAN:\u003c\/strong\u003e 9780230285095\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Boeken-Plein","offers":[{"title":"Default Title","offer_id":46405799182393,"sku":"BP-BOL-9780230285095","price":14.75,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0655\/7476\/4601\/files\/550x818_02a5bbc3-7642-4baf-b23b-d2fc2515aeba.jpg?v=1788096809","url":"https:\/\/boeken-plein.nl\/fr\/products\/superpromoter-9780230285095","provider":"Boeken-Plein","version":"1.0","type":"link"}